The Sustainable Development Goals are here, and “business as usual” won’t work!

thoughts in the Sustainable Development Goals (SDGs)

Improve International

By Susan Davis, Executive Director

The Sustainable Development Goals (SDGs) were approved by the UN last week. A tweet last week about the SDGs caught my eye: “Business as usual does not work. We need to move beyond the traditional mode of development, says @IrinaBokova. ##ICSD2015 #SDGs”

I totally agree with this, and that’s part of why I founded Improve International.  But is this phrase spurring the action it intends?

As part of some research, I’ve been reading some older documents about water, sanitation and hygiene (WASH). I keep coming across the phrase “business as usual.” I’m not sure the WASH sector is grasping the concept, because people have been saying this since at least 1998. Some highlights (italics are mine):

1998: Safe water supply and adequate sanitation to protect health are among the basic human rights. Ensuring their availability would contribute immeasurably to health and productivity for development…

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